Today the world is fragmented, chaotic, even unpredictable. Brands offer focus. To make the most of that opportunity, brands must have meaning, coherence and shape. We design the brand; we turn the brand into an experience; and we communicate the brand’s story. We make brands matter. We create, navigate and develop the content distribution channels it is broadcasted on, using our network of audio and visual broadcasting channels with our team of influencers Subject is a limited proprietary company whose ultimate internal authority is vested in the Board of Directors. The managers of the different branches scattered throughout the mountain kingdom have full autonomy and accountability for entities under their jurisdiction. The entity is divided into three main departments namely: